Karen Salmansohn

Karen Salmansohn is a multi-bestselling author, behavioral change expert, and the creative force behind NotSalmon.com, with over 2 million books and courses sold worldwide. She began her career winning CLIOs at New York's top ad agencies before pivoting to write what she calls "self-help for people who wouldn't be caught dead doing self-help" .... books that merge psychology, philosophy, and feisty humor.

Her breakthrough bestseller How To Be Happy Dammit landed her columnist roles at Oprah.com and Psychology Today - and was featured in both a viral Eminem music video and a PBS Documentary on happiness. Her latest book, Your To-Die-For Life ( a #1 new release ) argues that mortality awareness is NOT morbid. It's motivating. It creates urgency which sparks action.

Karen's Substack newsletter, The Stand Up Philosopher, is a top-ranked philosophy publication with 80,000 subscribers. She also coaches authors and entrepreneurs on branding, marketing, and platform growth. For more visit https://www.notsalmon.com/ and https://yourtodieforlife.com/

May 7, 2026

EP 96 Karen Salmansohn on Aging, Mortality and Creating a“To-Die-For” Life

What if thinking about the end of your life… could actually help you live more fully right now? In this powerful and uplifting conversation, I sit down with bestselling author Karen Salmansohn to explore how embracing aging - and even mortality - can become a catalyst for living with greater intention, courage, and joy. Karen shares the inspiration behind her bold new book, Your To-Die-For Life, and introduces us to the idea of Mortality Awareness - a mindset shift that helps you stop postp...

Guest: Karen Salmansohn

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